BRANDING // CONCEPT DEVELOPMENT
Every year approximately 1.3 billion tons of food gets thrown in the trash, that’s almost 40 percent of all the food produced in the entire world. These facts show that the problem of world hunger isn’t that we don’t have enough food, it’s that the food isn’t getting to where it needs to go. This is the problem that FreshAid solves.
FreshAid is a non-profit charitable organization that focuses on the problem of food security within communities, by getting fresh and nutritious food out of landfills and into the hands of people who need it.